Battle of the Housing Policies: Harris vs. Trump—What’s Best for the Market?

Where the benefits—and potential risks—really lie.

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Good evening, real estate champs! 🏡 The 2024 election is bringing more than the usual chatter—it’s putting housing policies front and center.

With Kamala Harris and Donald Trump proposing very different paths, which one could best benefit the market?

Today, we’re digging into each candidate’s vision to help you decide where the benefits—and potential risks—really lie.

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TRUMP VS. HARRIS HOUSING PROPOSALS

The U.S. housing market has been a focal point of economic discussion, particularly in recent years, as large institutional investors have increased their presence.

With the 2024 presidential race highlighting housing policies from candidates like Kamala Harris and Donald J. Trump, understanding the role of major players such as BlackRock, Blackstone, and other large investors in the housing market is more critical than ever.

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FIRST UP: THE INSTITUTIONAL GIANTS IN THE ROOM 🏢

While institutional investors like BlackRock and Blackstone are often spotlighted as property-hungry giants, they actually hold a small slice—about 1-2%—of the U.S. single-family home market.

However, these big players make a stronger impact in the multifamily sector, holding around 40-50% of rental units. So, what does that mean for you?

Expect these institutional titans to continue focusing on the rental market, making them less likely to affect single-family listings significantly.

HARRIS’ HOUSING PITCH
Tackling Affordability and Supply 🏠💸

1. Building 3 Million New Homes

Harris wants to push down home prices and rents by expanding supply, especially in high-demand urban centers. However, large-scale building could mean higher demand for labor and materials—think short-term inflation spikes for construction.

2. Down Payment Assistance

With $25,000 grants aimed at low- to middle-income first-time buyers, Harris’s proposal could open doors to homeownership, though it might also push prices up if supply can’t keep pace with the new demand.

3. Regulating Corporate Landlords & Rent Control

Harris wants to keep corporate landlords in check and stabilize rent through controls. While this is good news for tenants, it could squeeze out new investments in rental housing, tightening supply in the long run.

4. The Price Tag

Harris’s plans, especially around affordable housing, could hit the national budget hard. While the goal is more accessible housing, the high government spending required might risk adding to inflationary pressures and the national debt.

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TRUMP'S HOUSING GAME PLAN
Supply Growth Through Deregulation 🏗️

1. Deregulation to Fuel Development

Trump’s bet is on loosening the regulatory reins to boost development and increase supply, potentially lowering home prices over time. But will faster, easier development attract speculative investors and drive up prices short-term?

2. Opening Federal Lands for Housing

By opening federal lands for development, Trump aims to lower land costs, especially in high-demand areas, potentially driving down prices and rents. The big catch? This policy could clash with environmental concerns and face community opposition.

3. Against Rent Control & Zoning Reform

Trump’s stance is clear: keep the market free of rent control and protect single-family zoning. While this could stabilize suburban property values, urban affordability issues might persist as high-demand areas continue to face supply constraints.

4. Budget Impact

With a low-spend, low-intervention approach, Trump’s policies may leave the national debt untouched and, in some cases, even generate revenue—especially with land deals.

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WHAT DO THESE PROPOSALS MEAN FOR AGENTS AND BROKERS?

  1. More Transactions, but Potential Price Jumps: Harris’s down payment assistance could bring more buyers into the market, especially first-timers. That’s more deals for agents, but possibly at higher prices.

  2. Increased Supply, More Competition: Trump’s pro-development stance could lead to a surge in new builds, translating to more listings and, possibly, more competition among agents.

SHORT-TERM VS. LONG-TERM: WHO TAKES THE LEAD?

  • Immediate Boost: Harris’s proposals may have the most immediate impact, especially for renters and first-time buyers needing affordability solutions.

  • Long-Term Gains: Trump’s deregulation push might be the better play for overall economic growth and supply increase, though the effects could take longer to realize.

Both candidates offer benefits and risks, but their policies could lead to very different outcomes in the housing market.

Keep an eye on how these strategies unfold—it could shape how you navigate client strategies, property values, and market trends in the coming years.

TAKE ACTION TODAY

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AND THAT'S A WRAP!

Vote wisely,

Tim & Julie Harris
Harris Real Estate Daily

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