🏡 Boom Alert: Make Housing Great Again!

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Good morning agents. ☀️ The housing market is buzzing with opportunities, and we’re here to help you stay ahead. From emerging trends to fresh strategies, this podcast is packed with everything you need to make your next move count.

Let’s make housing great again—starting now! 🏡💰

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IN PARTNERSHIP WITH MONEY

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BOOM ALERT: MAKE HOUSING GREAT AGAIN!

The Biggest Boom in History Is Here

a. We’re entering a historic 25-year housing boom driven by demographics, demand, and Trump-era policies.
b. Stat: Current 4.5 million home shortage (NAR, 2024)—new construction’s about to explode.
c. Opportunity: Agents, this is your chance to ride a wealth-building wave with no crash risk.

Point 1️⃣: Demographics = Your Buyer Pipeline

a. Millennials (80 million) and Gen Z are in their home buying prime—held back, now unleashed.
b. Stat: Millennials drove 54% of purchases in 2023 (NAR).
c. Boomers are downsizing, but supply’s short—demand’s out of control.
d. Example: Charlotte couple facing 25 offers on a Boomer’s home—your clients need you.
e. Actionable: Target first-timers and move-up buyers—win bidding wars.

Point 2️⃣: Fannie & Freddie Unleashed = Easier Sales

a. Trump’s privatizing Fannie Mae/Freddie Mac—lower rates coming (5.5% vs. 6.5%, JPMorgan).
b. Stat: 1% rate drop saves $180/month on $300,000 loan—$2,160/year.
c. Bonus: PMI could vanish—$100-$300/month savings.
d. Example: Ohio agent closes $250,000 sale with no PMI—$150/month cheaper.
e. Actionable: Be the financing expert—educate clients, close more deals.

Point 3️⃣: Trump’s Vision = Boom Towns to Farm
a. Federal land (28% of the U.S.) opens for housing; tariffs bring factories stateside.
b. Stat: TSMC’s $100 billion Arizona plants = 25,000 jobs (Bloomberg, 2025).
c. Hotspots: Arizona (Buckeye), Ohio (Marysville), Indiana (Kokomo), SC (Greer), Texas (Georgetown).
d. Example: BMW’s SC boom spiked housing 20% in the 2010s—same playbook.

Point 4️⃣: Construction Boom = Inventory Relief
a. 4.5 million homes = $675 billion economic boost, 3 jobs per house (NAHB, 2024).
b. Tech: Modular homes cut costs 10-20%; 3D printing builds in weeks (ICON).
c. Example: Boise agents thrive as builders flood the market.
d. Actionable: Partner with builders—score new construction listings.

Point 5️⃣: No Crash Risk = Confident Clients
a. Stat: 40% of homes mortgage-free (56 million); 80% of rest under 5% (Freddie Mac, 2024).
b. Equity at $32 trillion—double pre-’08; only 2-3% underwater vs. 26% in ‘08.
c. Example: Seller with 3.5% rate won’t list—buyers need YOU for inventory.
d. Actionable: Use stats to kill client fears—push deals with confidence.

💰💰💰 Your Wealth-Building Playbook

a. 25-year boom locked in—rates could hit 4.5%, $300K homes to $500K by 2040 ($215K equity).
b. Renters lose; owners win—get clients in now.
c. Quote: FHFA’s Bill Pulte, X, March 13, 2025: “Make Housing Great Again.”

TAKE ACTION TODAY

Join our Premier Coaching for free, and get daily coaching sessions, expert scripts, and the strategies you need to tackle prospecting head-on. Sign up at https://premiercoaching.com.

And if you’re ready to take that next big step, consider joining the EXP Realty team. Visit https://whylibertas.com/harris or text Tim directly at 512-758-0206.

AND THAT'S A WRAP!

Thanks for the support,

Tim & Julie Harris
Harris Real Estate Daily

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